The lively Getting Attention blog is a source of ideas, tactics, and tips for nonprofit communicators focused on helping their organisations succeed through effective marketing. Brainchild behind the blog is nonprofit marketing expert Nancy E. Schwartz who founded and runs Nancy Schwartz & Company in New Jersey providing marketing and communications services to nonprofit organisation and foundation clients.
While the author may be US based, messages are universal. Recent articles on the blog have ranged from showcasing your marketing ROI to sharing secrets of effective branding in social media. The site’s 2009 Getting Attention award for the best tagline from a non profit attracted over 1,400 entries. Users can also subscribe free to receive an e-bulletin and regular news updates.
